Acquiring a new customer is anywhere from 5 to 25 times more expensive than retaining an existing one! This means nurturing your current customers is far more lucrative than investing in marketing …
Establish your centre as the preferred shopping destination by providing a centre-wide loyalty program. Customers collect points across all retailers and are rewarded for activities they already love to do. Points are accumulated by visiting your centre, making a purchase, referring friends, sharing on social media, and even for providing customer feedback.
A card free loyalty program that your customers will never leave at home. Customers simply download the free app from either Google play or the App store. No more paying for cards that are lost in your customer’s wallet. Customers simply shop at the centre, business or retail strip to earn points. Push notifications can be sent direct to their phone when in store to remind them to scan or to access a deal.
Combining collecting points and redeeming deals with treasure hunts, scratch cards, competitions and great prizes, will keep your customers coming back for more. Augmented Reality campaigns will take them on an exciting journey around your centre or store and allow them to share their fun on social media, which in turn provides another tool to promote the business, retail strip or shopping precinct plus the App for you.
Reach customers whenever you need to, wherever they are. When they are in a specific GPS range; when they are near a specific beacon in your centre; wherever they are, with a push notification to their device; customers can manage how often they hear from you. Using iBeacon technology the app offers active awareness of where the customers are and can communicate with them as they move through the centre.
No POS Integration
Using in-built QR code technology customers can scan using the app at each business or retailer without the need for POS integration. This is a simple and cost effective solution. The individual QR codes track which store or business purchases were made at and enable business-wide reporting.
The App provides analytics on customer insight and measurable results. Reports are provided and can be tailored to suit your needs. Reports include customer shopping habits, where they shop and how often. Reports also provide measurable insight into App use by customer and retailer participation.